“Toggle x Jingle Bell Fair 2014” – by EMRS Team 2
The
members from Team 2 comprises of Janice, Masturah, Keith, Shirley, Yao Kun,
Dennison, Sophia, Pin Er, Yang Kai, Sze Yan, Damien, Su Ning, Shammini, Yu
Ping!
Initially,
it was just the 10 of us; then, the 4 students from DBI joined during the
second week. We bonded quickly over a breakfast session (courtesy of a Secret
Santa who treated us Macs breakfast). Then, it was time to start preparing for
the Toggle Event!
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| EMRS Team 2 (; |
Preparation
The team
spent over a week preparing for the Toggle event. We spilt our roles in
accordance to Overall-in-charge (OIC Masturah), Assistant overall-in-charge
(AIC Janice), Logistics team (Keith, Yangkai, Yao Kun and Damien), Advertising
& Publicity team (Sze Yan, Sophia, Shammini, Su Ning, Shirley) and Finance
team (Dennison, Pin Er and Sam).
The
objective of the Toggle Event was to promote brand recognition among students
and staff in NYP. Individuals are to register the Toggle App and like their
Facebook page.
The very enthusiastic Mas looking forward to the
next celebrity!
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Our A&P team busy cutting out the flyers
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This
event was partially planned by the ex-EMRS Team, and we continued from where
they left. The previous team conceptualised on having artistes to perform and
registration for the Toggle App.
As a
team, we sat down as a group to brainstorm on ideas and inputs and
disseminating the various tasks to the different teams.
The
crucial part was the holding room which was assigned to the logistics team. Our
client, Toggle required a holding room for their artistes. Our team thought of
different ideas as how to go about building a holding room and finally decided
on using the gazebo (tent) and carpets to cover the sides.
One of
the challenges was to draw the crowd during the peak hour from 12 to 2pm. Thus,
our team members gave out flyers before the day of the event to inform the
students regarding our event.
A chance to meet-and-greet with these
celebrities!!
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Cheerful students registering at the Toggle
booth!
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Our teammate, Damien, holding the Toggle poster J
Event
day
During
the pre-event, the team members were allocated to different tasks, such as
setting up of holding-room, registration booth and backdrop. We had to make
last minute changes to the holding room thus, the logistics team and other
members helped out in order to put it up in time.
Registration
for Toggle started at 11am, and after that, individuals can proceed to the
Sure-Win lucky-draw where they can win attractive prizes.
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Individuals downloading the Toggle app
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Contestant who won the 1st lucky draw prize at
11.30am that day!
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The 98.7FM deejay, Kimberly, conducting an
interview with some lucky NYP students.
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Performances/Meet&Greet by the artistes
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There
were sensational performances by artistes such as Farisha Ishak (Final 1
Winner), Reuby Tan (Rising Star of 987FM), Alfred Sim (Project Superstar).
Kimberly
Wang (987FM DJ) hosted the Meet & Greet by MediaCorp artistes; Zhang Zhen
Huan, James Seah, Jeffrey Xu & Daren Tan. The artistes sportingly gave out
flyers to the audience.
After event
evaluation
We’re
pleased to say that this whole event ended on a good note. We managed to meet
our objectives of Toggle event which was to raise awareness for Toggle among
NYP students and staff. We were quite amazed that a fan club attended the event
as well (even though they were not students from NYP).
The
overall response was better than expected and we are glad to say that this
event enabled us to work as a team.
Cheers,
team 2
Here's a short preview of the Toggle x Jingle Bell
Fair 2014 :-)
